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The Impact of Business Intelligence Capabilities on Strategic Agility in commercial banks in Jordan |
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PP: 1259-1269 |
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doi:10.18576/isl/120317
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Author(s) |
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R. O. K. Alshawabkeh,
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Abstract |
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| This study aimed to examine the impact of business intelligence capabilities on strategic agility. Accelerated technological progress has pushed organizations to race towards adopting strategies and techniques commensurate with this progress in order to achieve strategic goals effectively and efficiently by anticipating changes and adapting to them quickly. The study population was composed of managers at commercial banks in Jordan, as it is considered one of the economic pillars and a catalyst for increasing investments. A random sample was used in collecting data those consisted of (190) managers who formed a response rate of (89.62%). Structural equation modeling (SEM) was applied for analyzing the data and testing the study hypotheses. The result concluded that business intelligence capabilities have a positive impact on strategic agility. Moreover, it showed that the business intelligence structure and business intelligence technology as dimensions of business intelligence capabilities have a positive impact on strategic agility, while the business intelligence culture has no impact on strategic agility. Consequently, the study recommended managers use technology to discover the business environment and search for organizational methods that enable the integration of the business intelligence culture with the beliefs and values of employees.
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