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Compulsive Buying Behavior and Online Shopping Addiction of Women |
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PP: 1641-1650 |
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doi:10.18576/isl/120512
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Author(s) |
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J. Sathya,
M. Babu,
J. Gayathri,
G. Indhumathi,
Z. Abdul Samad,
E.Anandhi,
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Abstract |
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The rise of e-commerce and online shopping platforms has revolutionized the way we shop and make purchases. While the convenience and accessibility of online shopping have been a boon for consumers, it has also led to the rise of compulsive buying behavior and online shopping addiction among women. The purpose of this paper is to explore the phenomenon of compulsive buying behavior and online shopping addiction among women and to understand the factors that contribute to this problem. This paper provides a comprehensive review of the literature on compulsive buying behavior and online shopping addiction using a purposeful sample of two hundred women who consider themselves to be addicted to online shopping. The findings from this paper can help shed light on the issue and inform future research and interventions aimed at addressing compulsive buying behavior and online shopping addiction among women.
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